The UK's Online Retail Association

For more than 20 years, IMRG has been the voice for the online retail industry in the UK.

Our membership community comprises businesses of all sizes - multichannel and pureplay, SME and multinational, as well as suppliers to the industry. We support retailers through a range of activities including market tracking and intelligence, benchmarking, best practice events and policy work.

Want to find our more? Register your interest about IMRG.

Latest news: Download Justin Lodge from Wiggle's Keynote presentation slides from #IMRGConnect - click here.

Make sure you sign up for the final #IMRGConnect event of 2014, held at the ILEC Centre, London, on 17 September 2014. Whether you want to find out the latest on international trading or advice on how to realise the potential of cross-border e-commerce, this one day conference will help clarify all your questions. To find out more and register your interest click here.  


IMRG eCommerce Network


IMRG host a busy programme of events throughout the year, from day-long conferences for hundreds of attendees to focused seminars and retailer-only roundtables. more

Indexes & Data

Keep up with online retail trends and developments on a monthly basis with our range of tracking Indexes. more

Reports & Learning

We produce a range of custom reports using our unique market intelligence, focusing on key areas of e-commerce such as supply chain, policy, social media, cross-border expansion and many more. more

What's the Latest

The value of understanding your customer in the digital world
15 September 2014
In his concluding article within a three-part series looking at understanding customer behaviour and…

Mobile visits to retail websites reach tipping point
02 September 2014
Visits to retail websites via mobile devices have overtaken desktop traffic for the first time ever,…

Top 5 Back-to-School & College Promotion Strategies
28 August 2014
Just before the school bells ring and children fill the now-silent classrooms, there is a rush to co…

VisualDNA Announces Integration With Adobe Analytics, Enabling Deeper Insight And Understanding Of Online Customer Engagement
12 August 2014
VisualDNA, the fast-growing predictive analytics company, today announces its integration with Adobe…

Areas of Interest

The online retail industry is extremely complex; in order to succeed, retailers need to provide the kind of experience that both satisfies the existing expectations of their customers and keeps pace with changing trends and behaviours. This section partitions industry market intelligence and best practice into dedicated areas of interest.

Members only

Login to view member dashboard

IMRG Keynote presentation: Justin Lodge
18 September 2014
Download the Keynote presentation by Justin Lodge, Head of Developing Markets at IMRG Connect on 17 …
IMRG content
IMRG Valuing Home Delivery Review 2014, supported by Blackbay
26 August 2014
Failed online deliveries will cost more than £¾BILLION this year - download the full review here.
A Tale of Two Cities - Competition or Collaboration between E-commerce and the High Street?
04 July 2014
The worst of times for the High Street, the best of times for consumers, is this then just another t…
IMRG UK Consumer Home Delivery Review
08 May 2014
The IMRG UK Consumer Home Delivery Review is a study of online fulfilment requirements. As well as e…