Social Networking
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The emergence and increasing influence of Social Networking can be seen through two seperate aspects. Firstly, the popularity of sites such as Facebook and MySpace have given consumers greater power and control, as well as providing a platform for interaction. The second key feature of Social Networking is evident through the use of User Generated Comment (UGC) on organisations' own sites allowing for a greater level of consumer interaction.
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10 November 2009
IMRG Press Release: Senior Retailer Roundtable meeting discusses future of e-Retail
IMRG's Senior Retailers round table latest meeting took place on Thursday 5th November. The group meets two / three times per year and, over a hot buffet ,a few glasses of wine and convivial conversation, the group turns it's attention to high... ...more
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26 October 2009
Boom Predicted For Online This Christmas, As A Third Of Consumers Will Shop More On The Web
London, 26 October 2009: Latest research published today by eBay Advertising into the behaviour of the e-buying consumer predicts a healthy Christmas for online, as 85% of consumers intend to maintain or increase their online shopping, and... ...more
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23 October 2009
UK’s top brands meet for Bazaarvoice’s second annual Social Commerce Summit in London
235 of the UK’s largest brands met for the second annual Bazaarvoice Social Commerce summit in London on 7 October, to hear how the customer voice is driving the country’s £46.6bn online shopping sector. ...more
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16 October 2009
Experian Hitwise Social Networking Update
Facebook accounts for 1 in every 7 Internet page views in the UK. UK Internet visits to Facebook have increased by 86.1% over the last 12 months. ...more
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15 October 2009
Monte Cristo Builds Online Payment Platform with GlobalCollect for Cities XL
Monte Cristo has teamed up with GlobalCollect, the world’s premier payment service provider of local e-payments, to process global payments for its Cities XL game ...more
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7 October 2009
IMRG Press Release: Members’ Meeting 1st October 2009
IMRG’s Members’ Meeting provided the perfect opportunity to carry out an industry healthcheck and to diagnose the major developments for the coming months. Certainly consumers’ love affair with online retailing shows no sign of cooling off... ...more
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10 September 2009
Complimentary On-Demand Webinar & Best Practice Guide
Over the past few years, online marketing has changed dramatically. Communication that was once like a one-way loud speaker is now a two-way dialogue between consumer and company. This dialogue offers many marketers an opportunity to create... ...more
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2 September 2009
The Fourth Annual Cisco IBSG E-Commerce Survey now available for IMRG Members
The last year has been tough for most retailers. However, those customers that master the alternate channels of e-commerce, m-commerce and the upcoming 'sofa' commerce are better able to moderate the ups and downs of traditional retail. The... ...more
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6 November 2009
Social Media– Making It Personal
Social media – making it personal Richard Shepherd, VP and general manager of Coremetrics, leading provider of online marketing solutions, discusses the opportunities retailers can unlock through social media, and the importance of using web... ...more
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