In line with IMRG Senate Members voting on priorities at the beginning of each year, a number of workshops are organised and convened to consider specific topics of interest. These sessions attract attendances of 80-150 IMRG Members and involve panels of industry experts who engage in information sharing with the audience. All IMRG members can attend free of charge.

• 11 March 2010
  Payments Workshop
  Location: Central London
  Whilst e-Retail continues to show positive growth and the future seems bright, there is no doubt that the current economic situation will focus minds on a business’s cost base, value derived from third party relationships and operational efficiencies. In this workshop we will be looking what issues and new developments e-retailers are facing. Topics under review at present include 3D Secure, 2 factor authentication, SEPA and international trading. We will point forwards to the future with Mobile Payments as they have come on a great deal but is still in it’s infancy, and is sure to follow the growth curve of other technologies. ...more
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• 16 March 2010
  Search Workshop
  Location: Central London
  Consumers are taking longer to search for products as they track down the best value and seek validation of their choice. Retailers need to be aware of this activity and take action to meet the new challenges. Online shoppers are already known to be value focused and the current recession has cemented their need to be reassured they have made the right choice. Often search now involves looking at review sites and seeking feedback from friends and family before completing their purchase. This workshop will provide retailers with tangible advice and ideas on how to adapt to an ever changing search landscape. ...more
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• 18 March 2010
  Brands and Fast Moving Consumer Goods Workshop
  Location: Central London
  With more channels available now than ever before to advertise your brand on it's a must that companies are aware of the possibilities and pit falls of engaging with consumers on them. With the rise of consumer power via, social media, forums, blogs, mobile technologies it is possible for an individual to reach out to influence a much wider audience than ever before, and the same can be said for the retailer. A knowledge of how all these channels should be integrated is essential for any company that wants to send a complete, competent and unified message to its consumers. ...more
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• 21 April 2010
  Fashion & Clothing Workshop
  Location: Central London
  This workshop will be looking at the use of rich media to enhance consumer engagement, Web platform developments for online and mail order clothing retailers, Fulfilment /logistics and handling/processing returns, Search - both site search and paid search targeting the luxury brand consumer, Background trends and market analysis of this growing market sector. ...more
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• 11 May 2010
  Multi Channel Workshop
  Location: Central London
  The changing role of shopping channels is forcing retailers to reprioritise where they invest in order to survive the current economic changes. Previous workshops have looked at some of the key questions currently on the minds of most retailers: How do I improve my online offering? How do I get a single view of my customers? What role should my store play? How do the different channels influence each other? Can I gain market share by developing a catalogue? ...more
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• 19 May 2010
  Customer Retention and Loyalty Workshop
  Location: Central London
  Customer acquisition costs are increasing and your customers are looking out for the best deals. It has never been harder to build long term relationships with your customers. The current climate is making the most loyal customer question each and every purchase made. e-Retailers need to be looking at increasing loyalty, reducing the cost of sale, promoting relationships, adding value to your communication channels, assessing technology solutions and showing how to best utilise third parties to help your brand engage with customers. ...more
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• 8 June 2010
  Usability Workshop
  Location: Central London
  Few e-retailers have budgets for usability projects to support innovation, site updates or design changes to their online presence. But implementing changes accompanied by poor usability could render them ineffective or worse lead to a drop in sales and revenue - negative ROI. The previous workshop asked and answered the following How can retailers minimize the possibility of ‘bad user experience'?, Who, in actuality, gets involved in looking at usability?, Who ‘owns’ usability? Who gets blamed when it goes wrong?, What is good usability worth? Is it simply an overhead? ...more
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• 10 June 2010
  Delivery & Fulfilment Workshop
  Location: Central London
  Come and join us for this year's Delivery and Fulfilment Workshop and hear about the latest key industry developments and the opening up of cross border opportunities across the Eurozone. Last year our expert speakers gave information to the... ...more
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• 17 June 2010
  Mobile Commerce Workshop
  Location: Central London
  Forward thinking retailers are using m-commerce as the bridge between on-line and instore and with mobile commerce on the verge of changing the way people shop online and offline the IMRG Mobile Commerce Workshop will be exploring how top retailers are embracing mobile commerce as part of an overall e-commerce strategy to drive incremental sales. The last workshop looked at the successful integration of mobile across multi-platforms as a new generation of shopping channels emerge. Advancements in mobile, interactive digital TV, and in-store digital signage (Multichannel 2.0) will change the face of shopping as we know it. ...more
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• 8 July 2010
  International Workshop
  Location: Central London
  With the UK market maturing and foreign competition looking to move in, there has never been a better time to tap into growing markets in Europe, and further afield. This workshop gives the building blocks for International Trading – taking... ...more
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• 9 September 2010
  Interactive Marketing & Social Commerce Workshop
  Location: Central London
  This workshop will provide an insightful and excellent reference source for retailers looking at changing consumer behaviours, how retailers can identify them and how they can react/pre-empt to maximise conversions. IMRG are bringing together a top line up of industry thought leaders who will give delegates practical advice, insight and great examples of what’s working in the world of interactive marketing & social media. Topics covered will include the ‘Use of Video’ and ‘Measuring ROI from Social Media’ and ‘How to harness word of mouth’. ...more
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• 28 September 2010
  Risk Management Workshop
  Location: Central London
  On-line retail is still growing at a double digit rate and much of this growth is being driven by new customers coming online, whilst the online 'veterans' are increasing their spend through the channel. This dynamic provides new opportunities for e-Retailers, as well as an increased threat from criminals looking to take advantage of the growing market. With criminals becoming more sofisticated and embracing the technology available to them to access personal data stored by retailers to then sell on or use the stolen credit card details to de-fraud other retailers. ...more
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