IMRG’s exclusive halloween Directors event, will be a virtual networking opportunity to clear the cobwebs by discussing the challenges that lie ahead during peak 2022.
With Black Friday approaching, this spooky picnic will aim to look at how the industry is looking as we enter the peak period – we’ll be revealing the very latest insight around sales trends and where issues are arising. You’ll be sent a courtesy hamper filled with halloween treats, to enjoy whilst we reveal the latest data and insight surrounding your Black Friday strategy.
We’re inviting our community of senior retailers to navigate any challenges brought about by this year’s ‘Peak Trading Horrors’, including the cost-of-living crisis and the Royal Mail strikes.
Key Takeaways:
Overcoming challenges
Discover how your peers are planning to overcome the challenges brought about by this year’s ‘Peak Horrors’.
Impact
How will the Royal Mail Strikes, on top of the ongoing cost-of-living crisis, affect your Black Friday strategy?
Outlook
You’ll get to see early indications of Black Friday adoption across the market from IMRG’s daily market tracking.
Conversion rates
We reveal the market conversion rates for Black Friday, shown by product category.
Market average
We’ll show you the market average ‘add to bag’ rates and ‘checkout conversion rates’ for Black Friday.
Our Sponsors
Headline sponsors:
