In this week’s show (24th Oct), we will be reviewing the checkout experience, providing you with insight on performance and techniques to convert customers at this key stage of the purchasing journey.
Find out how checkout conversion compares across devices, and for single versus multi-page structures with data from IMRG’s most recent retailer survey. Also discover how long the average customer takes to convert at the checkout, and hear about checkout features that inspire customers to complete their purchase.
Alongside our weekly eCommerce update, where you will be able to benchmark your performance against industry averages, you will hear about the checkout experiences that stand out to customers. You will also gain advice from top industry experts in eCommerce, including RevLifter, Ingrid, and Worldline.
KEY TAKEAWAYS:
Ecommerce weekly update
Hear how eCommerce performed in the w/c 6th October
IMRG retailer data
Learn from IMRG’s latest studies on checkout optimisation
Boost checkout conversion
Find out about the top checkout experiences to boost conversion
Industry expert advice
Learn from top industry experts in the field on checkout optimisation
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