How do you prove marketing activity warrants its cost?

Why incrementality testing is essential for multi-channel retailers

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Embracing digital disruption to drive omnichannel growth

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Lessons learnt from Lockdown 1.0

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Christmas ads: what makes a festive campaign fly?

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Why use mail to promote your brand this Black Friday and Cyber Monday?

Business guy is sending the emails with laptop at work space.

Email marketing for goodness’ sake

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Social Media Shaping Consumer Attitudes to Shopping

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Keeping up appearances: Engaging shoppers with pro-active comms during lockdown

Blog Tile

Covid-19 and retail: keeping customer conversations going in a lockdown

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12 best practices to increase your sales with Google Adwords

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