Fashion Connect Conference 2020

Overview

For all fashion retailers who want to understand how the various product categories are performing, in granular detail, and how to improve their online performance – converting casual browsers into advocates and optimising your proposition for success in the coming decade – Fashion Connect is for you.

Through a mix of IMRG data presentations, retailer keynotes and panels, plus quickfire expert insight presentations, attendees will learn how to:

  • Overcome challenges and grasp opportunities for growth
  • Craft high quality customer experiences
  • Identify omnichannel best practice in 2020
  • Optimise fashion sites for conversion

This event is FREE for retailers to attend and includes lunch - join us to ensure you gain access to the latest insights and trends in online fashion.

Keynote Speakers

The IMRG team will be joined by a number of retail keynotes. Details coming soon. 

  • Kevin Cooper

    Kevin Cooper

    Director of eCommerce, Charles Tyrwhitt

    Kevin is a experienced multi-channel/digital leader with 20+ years of experience working within the retail sector. He has coached and managed trading, content, marketing and technical teams and promoted a collaborative approach. Having worked for leading multichannel and pure-play businesses, across a range of product areas (fashion, food, homeware & beauty), he has led numerous technical development projects (inc. site launch, replatform) and managed a variety of third party suppliers.

  • Paul Walker

    Paul Walker

    Commercial Director, Vivo Barefoot

    Paul is the Commercial Director for Vivobarefoot Limited. Vivobarefoot are a UK based barefoot shoe makers on a mission to reconnect people with planet, on a journey to develop barefoot shoes that are not only sustainable but regenerative to the planet. Paul has been with Vivobarefoot for over 6 years, focusing initially on scaling global ecommerce solutions and sales, before taking on a broader role coordinating all sales channels. More recently Paul's role has scaled to oversee technology and logistics.

  • Matt Henton

    Matt Henton

    Head of Ecommerce, Moss Bross Group plc

    Matt is a highly skilled ecommerce professional and digital marketer with extensive experience in online retail. He has a strong track record of building successful online brands. He has created and delivered marketing strategies with clear commercial focus and excels in customer retention and lifecycle marketing.

  • Rob Silsbury

    Rob Silsbury

    Ecommerce & Marketing Director, The Dune Group

    Rob is Board Director at The Dune Group, responsible for all marketing and ecommerce activity globally including PR, VM and Customer Experience/Services.

  • Andrew Poole

    Andrew Poole

    Digital Analytics & Insight Manager, Matalan

    Andrew is Digital Analytics & Insight Manager at Matalan and is passionate about web analytics. His specialties include: data analysis, design, marketing, and web site production to name a few.

  • Matthew Walsh

    Matthew Walsh

    Data and Retail Director, IMRG

    Matthew is responsible for all of the data and market reporting that IMRG publish. He produces the IMRG Capgemini Retail Index which is the largest and longest running eCommerce benchmark in the UK. Matthew also regularly provides data presentations to our retail members explaining the latest trends in ecommerce. Matthew is the first point of contact for our retail members.

  • Andy Mulcahy

    Andy Mulcahy

    Strategy and Insight Director, IMRG

    Andy has worked at the heart of the online retail industry since 2010 – researching and producing reports on trends and developments affecting the sector. During that time, Andy has developed strong knowledge in multiple areas of online retail, with particular expertise in Black Friday. Andy is also a frequent conference speaker and media commentator.

Agenda


Fashion Connect Agenda


SESSION ONE: Challenges and Opportunities for Growth 

09:00

Where are the growth areas in online fashion?​ - Andy Mulcahy, Strategy and Insight Director, IMRG 

This session will look at how all the clothing sub-categories have been performing, using the brand new IMRG-Capgemini dashboard to reveal in-depth insight on weekly trading patterns, and identify the reasons behind annual peaks and troughs. 

09:20

Retail Q&A: Kevin Cooper, Director of eCommerce, Charles Tyrwhitt

Looking at how they have overcome market challenges as a fashion brand and where they see the opportunities for growth.

09:50

Headline Sponsor: Conversant

10:05

Quickfire insight presentations - challenges and opportunities for growth

  • Alvin Chan - Senior Solutions Architect, Avora

  • Bobbie Ttooulis - Group Marketing Director, GFS

  • Scott Lindsay - Head of Marketing EMEA, eShopWorld

  • Tom Williams - Head of Ecommerce, Maginus

10:30

Refreshments Break and Networking


SESSION TWO: How to Craft High Quality Customer Experiences

11:00

How can retailers manage increasing return rates – Metapack

This session will share insight from a new report IMRG and Metapack are releasing, looking at how returns processes are evolving and how retailers can manage increasing rates.

11:15

How did fashion retailers do over Black Friday/Christmas peak? Matthew Walsh, Director of Retail and Data, IMRG

Throughout November and December, IMRG track lots of additional data on retailer performance during this key time of year. This session will reveal which types of fashion retailers performed well and which experienced a challenging peak.  

11:30

Quickfire insight presentations - how to craft high quality customer experiences

  • Chris Thomson - Senior Sales Executive, Mirakl
  • Jon Nicholson - Sales Director, Royal Mail Parcels 
  • Tierney Hingston - UK Enterprise Sales Director, Global-e
  • Nick Jones - VP, Professional Services, Lucidworks 

11:55

Insight from IMRG index partner ​Capgemini

12:05

Retailer panel session – Crafting high quality customer experiences

How have two prominent fashion brands adapted elements of their proposition in support of high-quality customer experiences? What successes have they had in intiatives they have rolled out and how do they measure that success?

  • Matt Henton, Head of Ecommerce, Moss Bross Group plc
  • Rob Silsbury, Ecommerce & Marketing Director, The Dune Group

12:25

Lunch Break and Networking 


SESSION THREE: Identifying Omnichannel Best Practice in 2020

13:25

REPORT SPONSOR Q&A: Shiran Liyanage, Head of Commercial​, Reply Logistics 

This session will focus on insight from a new IMRG / Reply Logistics report, looking at the changing dynamics of retail, why ‘consumer first’ approaches are becoming even more pronounced, how it will affect demand management and the role that disparate technology systems will play in this brave new world.

 

13:40

Retail Q&A: Paul Walker, Commercial Director at Vivo Barefoot

Looking at how they are positioning themselves as a fashion brand to be a strong omnichannel brand in 2020

13:55


Headline Sponsor: Amazon Shipping

14:20

Quickfire insight presentations​ - identifying omnichannel best practice in 2020

  • James Barlow - UK Country Manager, Akeneo
  • James Perrett  - VP of Retail, SafeCharge
  • Steve Rivers  - CTO & Founder, Intelligent Reach

14:45

Refreshments Break and Networking


SESSION FOUR: Optimising Fashion Sites for Conversion

15:15

How are multichannel and online-only fashion retailers performing? - Matthew Walsh, Director of Retail and Data, IMRG

This session will use the IMRG-Capgemini dashboard to split out fashion retailer performance into granular detail – looking at growth by retailer size, type, tier and structure​​

15:30

Quickfire insight presentations - optimising fashion sites for conversion

  • Adam Green - Business Development Manager, Trustpilot
  • Andy Harding - Managing Director, UK, Openpay
  • Angus Knights - UK Partnerships Manager, ParcelLab

  • Stephen Carney - UK & Ireland Commercial Director, Kooomo

15:55

Retailer panel sessionOptimising fashion sites for conversion

Fashion shoppers can be notoriously fussy customers; what can retailers do to help remove friction from the purchasing process and ensure the experience from homepage to checkout helps to drive conversion? We bring panellists from three major brands together to share approaches they have tried and debate ideas.

  • Desi Reuben-Sealey, Senior UX/UI Manager, Debenhams 
  • Solomon Lamptey-Cole, Measurement Manager, M&S
  • Andrew Poole, Digital Analytics & Insight Manager, Matalan

16:15

Drinks reception and networking 

Panel Sessions

Quickfire insight presentations - challenges and opportunities for growth - 10:05

Panellists Confirmed:

Alvin Chan - Senior Solutions Architect, Avora
Bobbie Ttooulis - Group Marketing Director, GFS
Scott Lindsay - Head of Marketing EMEA, eShopWorld
Tom Williams - Head of Ecommerce, Maginus

Quickfire insight presentations - how to craft high quality customer experiences - 11:30

Panellists Confirmed:

Chris Thomson - Senior Sales Executive, Mirakl
Jon Nicholson - Sales Director, Royal Mail Parcels
Tierney Hingston - UK Enterprise Sales Director, Global-e
Nick Jones - VP, Professional Services, Lucidworks

Retailer panel session – Crafting high quality customer experiences​ - 12:05

Panellists Confirmed:

Matt Henton - Head of Ecommerce, Moss Bross Group plc
Rob Silsbury - Ecommerce & Marketing Director, The Dune Group

Quickfire insight presentations​ - identifying omnichannel best practice in 2020 - 13:55

Panellists Confirmed:

James Barlow - UK Country Manager, Akeneo
James Perrett - VP of Retail, SafeCharge
Steve Rivers - CTO & Founder, Intelligent Reach

Quickfire insight presentations - optimising fashion sites for conversion - 15:30

Panellists Confirmed:

Adam Green - Business Development Manager, Trustpilot
Andy Harding - Managing Director, UK, Openpay
Angus Knights - UK Partnerships Manager, ParcelLab
Stephen Carney - UK & Ireland Commercial Director, Kooomo

Retailer panel session – Optimising fashion sites for conversion - 15:55

Panellists Confirmed:

Desi Reuben-Sealey - Senior UX/UI Manager, Debenhams
Solomon Lamptey-Cole - Measurement Manager, M&S
Andrew Poole - Digital Analytics & Insight Manager, Matalan

Sponsors

Thanks to our joint headline sponsors in helping put this Connect on.

Headline Sponsor

Amazon Shipping

Amazon Shipping

Sponsors

Thanks to our joint headline sponsors in helping put this Connect on.

Headline Sponsor

Conversant

Conversant

Conversant is the leader in personalised digital marketing at scale, transforming the industry through cutting-edge media technology, bold creative and a staggering amount of data. Coupled with the world’s largest affiliate marketing network, CJ Affiliate, its roster of 4,000 clients includes 400+ blue chip brands and 65 of the Internet Retailer Top 100. Conversant is a division of Epsilon, the global leader in creating customer connections that build brand and business equity.

CJ Affiliate by Conversant is a leading global affiliate marketing network, specialising in pay-for-performance programmes to drive results. Our network helps create connections amid millions of online consumers daily by facilitating equitable, lucrative relationships between advertisers and publishers. Many of the world’s most recognised and specialised brands run their affiliate programmes on CJ’s platform.

More info

Event Sponsors

Who Should Attend?

This Fashion Connect Conference is designed to provide retailers with key learnings around how to personalise the customer offering.

If you want to understand the latest trends and developments in these areas this conference is a must-attend for you. If your role or responsibility falls into one of the below, you will benefit from attending IMRG Fashion Connect:

  • Heads of eCommerce
  • Heads of Multichannel Retailing
  • Global Heads of eCommerce
  • Heads of Logistics/ Delivery
  • Heads of Marketing
  • Managers / Directors
  • Marketing Directors

This event is open to all IMRG retailer members*, and IMRG Supplier members at no charge**.

*An online retailer would be a B2C operation selling products or services, via a website with transactions completed fully, including payment, via any interactive channel, from any location. These operations may have a social media presence, store, or be linked via a marketplace but would operate primarily via their own domain and not via a marketplace alone. Unfortunately 3rd party agencies who have retailers as clients are not classed as retailers themselves but would be a solution provider.

**Attendees registering under incorrect ticket types will be reviewed and cancelled with access to the event refused.

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Permission Statement

We have partnered with Conversant in researching and producing this event.

If you want additional insights and updates on products and services from our report partner which will be beneficial to you and related to the subject of this event, give your consent by clicking “Accept” below.

Please note that your accessing of this content is not conditional on your provision of consent.