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Overview

Join IMRG, Foolproof and 15-20 top senior retailers at this virtual breakfast event, where we will look at the latest research into how shoppers perceive the online gifting experience and what retailers can do to improve it for their customers.

Throughout the pandemic, people have been prevented from visiting friends and family, meaning demand for gifting shot up – the year-on-year increase in online sales for Jan-Nov 2020 was up +41%. But people still seem far more likely to buy something, wrap it themselves, then send onto the intended recipient rather than have the retailer handle the whole thing.

The pandemic has served to push a lot of volume online, which most think will stick there long-term. What should retailers do then to ensure the experience they offer to their customers is as good as it could be? Attend this virtual breakfast and gain the opportunity to discuss these issues with your peers and look at the latest data and insight. Attendees will receive a special breakfast parcel to enjoy, as well as getting insight into:

  • How customers currently view online gifting
  • What they want from the experience
  • How retailers are evolving the experience they offer
  • What the best experiences look like

*Please note that spaces on this virtual breakfast event are only available to retailers, and will be allocated on a first come, first served basis.

Register Below

Event Date 2nd Feb 2021 to 2nd Feb 2021
Event Time 09:00 to 10:00 GMT
Location Online