IMRG's Weekly Retail Data Show #46

Hosted by IMRG data gurus and special guest experts Avalara, BlueSnap and ShipStation, Click’s Weekly Retail Data Show gives you the actionable insight needed to identify growth opportunities, in a light hearted easy to access webinar format.

As we approached a full year of pandemic disruption, this webinar aimed to give a full overview of online sales performance growth during February - the month which saw the government publish a long-awaited four-step roadmap to ease restrictions across England, and provide a route back to a more normal way of life.

With this announcement to ease lockdown restrictions slowly and cautiously, there might just be an end in sight for shoppers and retailers alike. But, with full lockdown restrictions still in place throughout February, we looked back to see which sectors outperformed the rest while people were still forced to stay at home and shop online.

Conversion rates throughout the pandemic

As we mark a year of the COVID-19 outbreak, this webinar looked to give a full review of how conversion rates have performed throughout the pandemic, taking a close look at whether they were still doing well in comparison to last year, and which categories had seen the biggest divergence during the past 12 months.

Watch this retail data show and gain insight into:

  • Whether the record growth from January continued through February
  • Overall sales performance during February
  • Sector-by-sector sales growth during February
  • Conversion rate performance during the last 12 months
  • Which categories have seen the biggest divergence in conversion rates

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