IMRG's Weekly Retail Data Show #62

With the long-awaited news that the majority of COVID-19 restrictions are to be scrapped, we take a look at how these overwhelming headlines have affected shoppers’ attitudes. We reveal whether there was a premature rush back to normality, or whether people continued to ride it out and opt for online shopping. 

The surprising news that mandatory mask wearing, limits on indoors gatherings and working from home will be scrapped are bound to have lasting effects on the online / offline split when they come into play - but with millions of people venturing out to watch football ‘coming home’ and more taking to the street, certain sectors are bound to have been impacted. We look at what’s going on across the product categories.

Alongside our usual analysis of performance across the online retail market, we will have a special focus on personalisation, looking at what it means today and offering advice as to how retailers might look to optimise areas of how and where they apply it. We also have Talkoot to talk about personalisation and its role in product segmentation.

We alos have GFS to address EU VAT changes and IOSS, and how has this has impacted physical delivery and returns?

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