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Summary

Retailers are spending exorbitant sums on different SEO and advertising tactics but could be overlooking one of – if not THE – most cost-effective option for optimising their product pages for sales.

Thousands of prospects flow through your product pages every day.

Brands that treat a product page as just a place to complete a purchase are missing out on its true power to build relationships.

Download this thought-provoking paper to get the inside track on what’s occurring in e-Retail right now and how some DTC brands are advancing traditional approaches to their product content, to break the mould with adaptive content strategies that don’t break the bank or require a cohort of copywriters.

This report looks to provide Retailers and Brands with best practice advice and tips on how to create a winning Product Content Strategy.

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