We are excited to share the results of our email study in collaboration with GetResponse, detailing the state of retail email marketing.

By combining insights from retailer and consumer surveys, this report offers a comprehensive view of email marketing trends. It provides valuable benchmarks to help you assess your performance and uncover actionable opportunities for optimisation and growth.

Just some of the key takeaways:

  • Personalisation

     

    The impact of personalisation in emails

  • AcquisitionandRetention

     

    Email communication preferences

  • AffiliateData

     

    Open and Click Through Rate trends

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