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Returns are now a Game-Changer

This infographic shows how important returns are in the eCommerce Industry. Returns are a Game Changer in the beautiful game of eCommerce. It’s Online Sales Vs Returns.   Online retailers have exercised a poor defence against returns in past seasons, resulting in a global cost of $200 Billion in cash and lost profits. eCommerce returns tactics – A returns policy can be strategic because 71% of purchase decisions are influenced by the returns policy before buying. Offering free returns drives sales. 61% of shoppers say they will buy more if they were confident that they would be able to return unwanted items for free. Only 1/127 Top online retailers offer four return options. Only half offered choice at all. That means that 216 are failing their customers. Returns are now a game-changer. Find out how ReBOUND, the global eCommerce managed returns solution can improve your cross-border returns process. Fact Card - £8.2 billion was spent online as British consumers warmed up for the World Cup. Fact Card ; Of the 20 clubs in the Premier League studied, none of their online shops offered free returns. Fact Card – During major international tournaments, sales of electronic goods increased between 26-35%, due to TV upgrades. Fact Card – The 2014 World Cup kicked up US soccer-related online sales by 280%.

We've created this infographic in response to IMRG's 'Game Changer' theme this July. It's online sales vs returns. A returns policy can be strategic for international growth too, so we've levelled the score and created this infographic which calls for the defence of returns in the eCommerce field. In the context of the recent World Cup hype, we've also thrown in a few fact cards on online sales in the football sector.

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