- Company
- Supported Content
Epsilon
Epsilon connect’s brands with their customers in ways that drive repeatable, incremental & validatable business outcomes at scale.
We are a $4.4bn business where every person / piece of technology either helps to recognise a consumer, or to get a meaningful 1:1 message to the consumer in a way that will drive meaningful top and bottom line business outcomes. At the heart of our different technologies is an industry leading digital ID, a focus on enabling businesses work to metrics that matter and unrivalled levels of service.
WHAT WE DO FOR OUR CLIENTS
- Create and activating first party data assets
- Drive predictable profitable growth
- Create actionable insights
- Reduce demands on their resource
- Do more with less!
INDUSTRIES SERVED
- Retail, Ecommerce and Omnichannel
- QSR
- Travel
- Finance
Full Funnel display re-marketing platform
Customer Data Platform
Email strategy and platform
Loyalty strategy and platform
SMS marketing for eCommerce: Growing customer usage and top tips
By Ellie-Rose Davies, Content Executive at IMRG SMS marketing has become a popular channel for retailers, offering a direct…
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Facts Not Fiction: Black Friday Realities From The Retailer Perspective
By Ben Foulkes, Commercial Director at Epsilon EMEA As the buying frenzy that’s Black Friday moves closer, retailers continue to…
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Optimise Your Data & Hit Key Customer Touchpoints
By Ellie-Rose Davies, Content Executive at IMRG Too often are retailers looking to improve their online performance and meet…
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…And A Happy New Year: Are Good Tidings In Store For 2023?
By Ellie-Rose Davies, Content Executive at IMRG We wished you a merry Christmas, and now we are wishing you a…
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Retail’s ‘Black and Blue Friday’?
By Ben Sillitoe, Retail Journalist and IMRG Content Contributor As a Liverpool Football Club supporter, the term ‘Black November’…
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Black Friday 2022: IMRG’S Preview Part 2
By Ellie-Rose Davies, Content Executive at IMRG Predictions, Forecasts, and Advice for Peak You are now reading part two…
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Black Friday 2022: IMRG’S Preview Part 1
By Ellie-Rose Davies, Content Executive at IMRG Black Friday has come around rather quickly this year, so there is…
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2022 Summer Predictions: What Can Retailers Expect?
By Emily Black, Content Executive and Analyst at IMRG Summer is usually a time for jetting off abroad, flowers…
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A Downturn in the Market: What Does the Rising Cost of Living Mean for Online Retail?
By Emily Black, Content Executive and Analyst at IMRG Here at IMRG, our March results have appeared almost as…
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5 Areas for Consideration, When Choosing a Digital Retail Media Partner
By Ben Foulkes, Senior Business Development Director at Epsilon According to the Boston Consulting Group, retail media is a…
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The Year Ahead: What Will Retail & Consumer Behaviour Look Like In 2022?
By Ben Sillitoe Every year, department store chain John Lewis publishes its How We Shop, Live and Look report,…
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When Will Retailer Discounting Campaigns Launch In 2021?
By Ben Sillitoe Hello peak trading, my old friend. It’s here to disrupt retail again. We’ve officially moved into golden…
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Sales on Top of Sales: Black Friday Review 2021 Part 2
By Emily Black, Content Executive and Analyst at IMRG Last week, we looked at how online retail performed over…
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Two Years Since the First Lockdown, What’s Changed for Online Retail?
By Emily Black, Content Executive and Analyst at IMRG As we approach March 2022, it’s been almost two years…
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