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Black Friday 2022: IMRG’S Preview Part 2
By Ellie-Rose Davies, Content Executive at IMRG Predictions, Forecasts, and Advice for Peak You are now reading part two…
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Black Friday 2022: IMRG’S Preview Part 1
By Ellie-Rose Davies, Content Executive at IMRG Black Friday has come around rather quickly this year, so there is…
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Everything You Need to Know About the Switch to Google Analytics 4
By Rachel McGuigan, Head of Insights and Innovation at Mediaworks Google Analytics 4 (GA4) has been live for some…
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The Changing Face of Beauty: How to Stand Out as an Online Health & Beauty Retailer
By Emily Black, Content Executive and Analyst at IMRG Health and beauty retailers will know that the last year…
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Will Performance Max Be the Future of Google Advertising?
By Tom Chandler, Head of Paid Search and Shopping at Mediaworks Key points: At the start of Nov 2021,…
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