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RTB House

RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel.

Founded in 2012, the RTB House team comprises 1000+ specialists in over 30 locations around the globe. It serves more than 3,000 campaigns for clients across the EMEA, APAC, and Americas regions.

After successfully deploying Deep Learning into 100 percent of its algorithms in 2018, RTB House has continued its research in the field of AI. The AI Marketing Lab and Creative Lab were set up as new divisions of the company focused on inventing and advancing MarTech products. The company’s AI-based product offering includes retargeting solutions and branding campaigns with ultra-effective Video Ads.

Video Ads Boost Debenhams Brand For Crucial Valentine’s Day Sales Period

How can ContextAI help retailers build on the loyalty of their customers and establish themselves as an online store of choice during competitive shopping seasons? RTB House partnered with Debenhams in the run-up to Valentine’s Day to deliver a campaign that delighted their customers and exceeded the iconic brand’s expectations.
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